RABANNE
SOCIAL MEDIA
FAME

To bring the Fame fragrance universe to life, we curated a select group of influencers and designed a campaign that captured its bold spirit.
Shot at night in Paris, the campaign blended cinematic aesthetics with striking visuals, creating both photo and video content that reflected the fragrance’s daring and glamorous energy.
The result: a captivating and immersive influencer activation that amplified Fame across digital platforms.