CAROLINA HERRERA
SOCIAL MEDIA
VERY GOOD GIRL & GOOD GIRL SUPREME

For these two iconic fragrances, we reinterpreted the visual identity of the global campaign to create two distinct influencer activations.
For Very Good Girl, we crafted a bold studio production, immersing influencers in an intense red universe that echoed the fragrance’s vibrant and daring personality.
For Good Girl Supreme, we took the experience to the streets of Paris, using the city’s elegance as a backdrop to capture the fragrance’s sophistication and modernity.